Part 5: More Use Cases with the AI Builder in Customer Insights Journeys

Dynamics 365 Customer Insights – Journeys & Data

The article discusses how AI Builder and text generation can be used for social media posts in Dynamics 365 Customer Insights Journeys.
AI-driven text generation can automate the creation of high-quality and relevant marketing content, saving time and resources.
The AI Builder offers predefined models for tasks such as language detection, translation, and keyword recognition.
Use case 1 demonstrates how AI can recognize language and automatically translate text, improving multilingual event portals and content creation processes.
Use case 2 focuses on extracting keywords and categories from text submissions, aiding in lead inquiries and content classification.
The AI models in Dynamics 365 Customer Insights Journeys provide a foundation for further customization and optimization to suit specific business needs.
The article emphasizes the importance of considering the added value of AI implementation in marketing strategies, rather than incorporating it for the sake of following trends.
The potential for creating custom AI models opens up diverse opportunities for enhancing marketing efforts and driving better business outcomes.

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