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Dynamics 365 Customer Insights – Journeys & Data

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Jun 24, 2024

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AI Summary

  • The article discusses how AI Builder and text generation can be used for social media posts in Dynamics 365 Customer Insights Journeys.
  • AI-driven text generation can automate the creation of high-quality and relevant marketing content, saving time and resources.
  • The AI Builder offers predefined models for tasks such as language detection, translation, and keyword recognition.
  • Use case 1 demonstrates how AI can recognize language and automatically translate text, improving multilingual event portals and content creation processes.
  • Use case 2 focuses on extracting keywords and categories from text submissions, aiding in lead inquiries and content classification.
  • The AI models in Dynamics 365 Customer Insights Journeys provide a foundation for further customization and optimization to suit specific business needs.
  • The article emphasizes the importance of considering the added value of AI implementation in marketing strategies, rather than incorporating it for the sake of following trends.
  • The potential for creating custom AI models opens up diverse opportunities for enhancing marketing efforts and driving better business outcomes.

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