- Dynamics 365 Marketing and Power Platform updates focused on unifying Sales and Marketing modules and introducing Copilot functionality.
- Release Wave 2 for 2023 outlines new features from October 2023 to March 2024 for Dynamics 365 and Power Platform.
- Dynamics 365 Customer Insights to combine Marketing and Customer Insights as a single solution from September 2023.
- Copilot AI features in Marketing include text editing, quiet times for messaging, and journey creation using templates and natural language processing.
- Improved visibility of activities in Marketing emails on contact and lead record timelines.
- Scoring models in Dynamics 365 Customer Insights help qualify leads based on various signals for better sales opportunities.
- Lead qualification criteria can be defined using fit, intent, recency, and engagement signals to speed up the sales process.
- The blog series will continue with content related to Power Pages and their integration with the Power Platform.
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