Dynamics 365 Commerce
Category
Sep 9, 2023
Published date
Text
Article Type
AI Summary
- The article discusses four areas from the Gartner report, Hype Cycle for Retail Technologies, 2023, that relate to Dynamics 365 Commerce offerings.
- The first area is Retail Media Technology Platforms, which are technology platforms that support media networks in retail. Dynamics 365 Commerce offers native media management features integrated between the Commerce headquarters and site builder, streamlining the media asset management workflow and reducing complexity.
- The second area is Unified Commerce Platform, which simplifies commerce across all touchpoints. Dynamics 365 has a comprehensive trading platform that connects stores, kiosks, websites, mobile, social media, and smart devices.
- The third area is Contextualized Real-Time Pricing, which allows for immediate price adjustments across all touchpoints based on attributes and relationships. Dynamics 365 Commerce offers a feature called Manage attribute-based omnichannel sales pricing, which enables businesses to respond swiftly to market changes.
- The fourth area is AI in retail, which involves technology that adapts based on data and usage. Dynamics 365 Commerce is introducing Co-Pilots, which use AI capabilities to automate complex tasks and offer predictive analytics.
- The article concludes that the functionalities and roadmaps of Microsoft's Dynamics 365 Commerce align with the advancements mentioned in the Gartner report. Dynamics 365 is not just keeping pace but setting the pace in shaping the future of retail. The author encourages readers to experience these innovations firsthand.
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